About Us

Our Beginnings

Mid-America Hearing Center is the pioneer of the custom, same-day, full shell hearing aids.  It was founded in 1988 in Mt. Vernon, Missouri.  Mid-America Hearing Center now also offers state-of-the-art open fit hearing aids with the latest features the same day.

Mid-America Hearing Center follows the same tradition of quality health care, reasonable prices, same-day-service and Ozark hospitality that was first established in 1979 by Dr. Harold E. George and Dr. Frederick C. Lauer as the Mid-America Denture Clinic.  The Dental Center now shares that facility with Mid-America Hearing Center and is called Mid-America Dental & Hearing Center.

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The Dr. Harold & Betty George family is still actively involved in the company.  Their son, Scott George, is a Board Certified Hearing Instrument Specialist; and serves as President of the Board of Directors.  Their grandson, Brian George, serves as Chief Executive Officer for all non-professional services.  Their granddaughter, Dr. Cheryl Williams, Mt. Vernon Clinic, also serves on the board.

A visit to Mid-America is a long-standing tradition for some families.  There is free RV parking in the Mt. Vernon campground where patients stay while getting services at Mid-America Dental & Hearing Center.  The well maintained, park-like setting has drawn many patients to visit Mt. Vernon for an extended period of time.

Our Staff

Scott George
President of the Board, BC-HIS
Scott George grew up in Southwest Missouri. He graduated from Mt. Vernon High School and the University of Missouri at Rolla at Rolla with a degree in computer science. His early career in the computer information systems field gave Scott experience with several major industries across the United States.
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Scott is the President of the Board of Directors and former General Manager at Mid-America Hearing Centers. To better understand the issues confronting patients with hearing problems, Scott is a Licensed Hearing Instrument Specialist and is Board Certified in Hearing Instrument Sciences.

In addition to his responsibilities at Mid-America, Scott is active in hearing health care and small business issues at the local, state, national, and international levels. His activities include: Past-President of the Missouri Hearing Society, Governor on the Board of the International Hearing Society, Vice-Chair of the Missouri Small Business Regulatory Fairness Board, Past-President of the local Economic Development Corporation, and the NFIB Missouri Leadership Council. Scott has also served: on the Mt. Vernon Chamber of Commerce Board of Directors, as a past president of the Mt. Vernon Rotary Club and Chair of the Missouri Licensing Board and many other organizations. Scott's family includes his wife, Charlotte, two children and five grandchildren.

Brian George
Brian George was born in Mt. Vernon, MO and grew up in several locations all over the country and graduated from John T. Hoggard High School in Wilmington, NC. He received his degree in Computer Science - Information Systems from Missouri Southern State University.
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Brian is the Chief Executive Officer for all hearing and dental services. Brian is also a Licensed Hearing Instrument Specialist.

In addition to his responsibilities at Mid-America, Brian is a past President on the Mt. Vernon Chamber of Commerce Board of Directors. Brian's family includes his wife Michelle and two sons. In his spare time, Brian enjoys working on the family farm raising a variety of livestock in Carthage, MO.

Justin Jenkins
Hearing Specialist, BC-HIS
Justin Jenkins, is a licensed Hearing Instrument Specialist who sees his patients at the Mount Vernon Highway location. He received his Associate of Applied Science in Hearing Instrument Science from OTC in Springfield. Justin lives in Willard with his wife, Becky and daughter, Emily. They also have an adult daughter, Pamela and a grandson, Jericho.
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Justin became a hearing specialist because he wants to help others. "I want to help people hear to the best of their ability, utilizing the best technology available to assist them. I want to help them understand how their hearing affects their quality of life," Justin said.

In his free time, Justin enjoys spending time with family, leather crafting, woodworking, and collecting rocks from the places he visits.

Justin serves on the Board of Directors for the Missouri Hearing Society and is a proud U.S. Army veteran. He also serves as President and Director of the board of his local water association. He holds a Bachelor of Science Degree in Agronomy from MSU and loves anything that has to do with agriculture or old farm equipment.

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1050 W. Hayward Dr.
Mt Vernon, MO 65712
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Monday through Friday
7:00 AM to 4:00 PM

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